About the author

Tony Ondrusek is founder and publisher of Insurance & Financial Advisor and IFAwebnews.com.

More by Tony Ondrusek »
Contact Tony Ondrusek »

The Wall Street Journal reports that Morgan Stanley will soon offer a services-based pricing structure instead of one based on product.

While some independent brokerages offer such a plan — akin to a unified managed account — Morgan Stanley is the first “big dog” to make the move.

Me thinks this will make investing simpler and prove successful.

To read the story, click here.